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Happy Super Sunday
This Sunday, millions of people in the US will be watching the Super Bowl. There’s as much interest in what advertisers have planned as to whether or not the New England Patriots can run the table and become the first team to go 19-0. For years, the Super Bowl commercials have become a fixture, and have often been more entertaining than the games. The commercials put products in the spotlight, often pushing celebrities too (remember Jessica Simpson’s Daisy-Duke-laced Pizza Hut commercial? Or K-Fed being humble and funny?). With a recession looming, it will be interesting to see what the advertisers have up their sleeves to get us to go out to buy their products. Still, for most of us, the commercials are just entertainment. Consider them 30 or 60-second-long sitcoms, and with the writer’s strike going on, it would be nice to laugh at something refreshing and new. Here’s what aired last year. Check in with us next week for the best of this year. Last Year’s 1st Half Ads Last Year’s 2nd Half Ads One thing is for sure: we will have a Manning in the Super Bowl, but something tells me we will see more of big brother Peyton in the commercials than we will see of Eli in the game. So on Sunday, join me and the rest of the football-loving world in gorging yourself with hot wings, pizza, chips and a few adult beverages (but only if you’re an adult). Cheer either the Pats or Giants to victory, though it’ll probably be the commercials that will come out on top. Go Commercials! -Stretch, Yahoo! video Team

Viral video 101
James Murray, the genius behind the popular Cooties PSA, teaches a class in New York City about the theory and production of viral videos. I thought this was pretty cool, so I asked him to describe the program: The class is a combination of theory and production. The first four weeks, I teach the students what makes a video go viral, how to write and produce professional content with the best chances of hitting online, how to turn online viral success into real world cash and opportunities, how to license videos, etc. The students bring new sketches in every week, and I choose 4 with the best chances of going viral. Then we produce the sketches, and launch them online. Cooties is just one of the videos that came out of the class. Murray is also behind the sketch comedy group The Tenderloins, whose work has graced the pages of Yahoo! video.-Kent, Yahoo! video Team

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This entry was posted on Sunday, March 2nd, 2008 at 7:43 pm and is filed under Video Links. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.